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Into the Woods with Holly Worton


Sep 1, 2014

How to See the Big Picture in Your Business, with Tara Gentile

Today’s Guest

I originally discovered Tara Gentile, today's guest, on Natalie Sisson's Suitcase Entrepreneur podcast...I think. I feel like I've been following her on social media forever. I absolutely love what she does, and she's been on my list of women to invite to this podcast for some time. After recently reading her fabulous book The Art of Earning, I invited her to be a guest on this show.

About Tara Gentile

Tara Gentile is a customer-obsessed business strategist who works with a global clientele on making a bigger impact with their businesses for less heartache. She’s the creator of Kick Start Labs, a microbusiness community and resource library where over 200 members support each other in navigating the New Economy.

She’s also the founder of CoCommercial in Astoria, Oregon–a coworking and education space for independent works and thinkers. Her work has been featured in Fast Company, Forbes, DailyWorth, Design Sponge, creativeLIVE, SXSW, Etsy, and the New York Times bestselling book, $100 Startup by Chris Guillebeau.

Tara brings a brainy, experimental, and curious perspective to business-building for coaches, designers, doctors, makers, writers, and others looking to make their art–broadly defined–into a healthy, sustainable business. She plays at the intersection of Silicon Valley and Main Street.

Tara’s love of business and her obsession with customers grow out of a background in religious studies. She’s inspired by a drive to understand how other people see and interact with the world around them.

She writes, speaks, and consults on the New Economy–the emerging shift from consumer culture to creator culture.

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What You’ll Learn

  • Tara's top tips on who to get a big picture perspective on your business
  • How a degree in religion helped her build a business (yes, you read that right)
  • Why using her name as her brand changed everything
  • How to be proactive, not reactive (as so many of us are!)
  • Why positioning is one of the most overlooks parts of marketing

Inspiring Women in Business

Things We Discussed

Connect With Tara

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