Aug 14, 2017
Today’s Guest
I'm back with another co-hosted episode with the fabulous Jo Casey!
Today, we talk about how to add more depth to your marketing. There's so much noise online, with everyone doing daily Facebook Lives, but is it really useful? Is business visibility about putting lots of crap out there, or is it more about creating deep, meaningful connections?
I'd love to hear what you think of this format! Please comment and let me know. Also, we've got a whole list of topics that we want to discuss on this show, but please drop us a note in the comments and let us know what you'd like to hear us talking about. Thanks!
About Jo Casey
Jo Casey is a certified life coach, trainer and coach mentor. She’s British, slightly nerdy and allergic to the marketing bullsh*t in the coaching industry. Founder of jocasey.com, podcaster, speaker, and writer for Coaching Blueprint, Mind Body Green and Tiny Buddha.
Things that make me scream with glee: Freshly washed bed linen, watching my husband get all 'handy' around the place (DIY I mean), yellow wedge sandals, fabric stores, the sound of my kids giggling, Jesus Christ Superstar the musical.
Spirit Animal: Lesley Knope
Why you should listen to me about coaching: I've been training, coaching and mentoring coaches for 14 years and I built my own coaching and training business after a lot of initial trial and error. I've been where you are now and I love showing coaches like you how to pull out all of the things that will make your business stand out and attract the right clients to you, without wasting a lot of time on useless and expensive shiny objects.
Listen to this episode
What You’ll Learn
- How to get beyond ticking off your visibility to do list
- How to share deeper stories about your journey
- How to tell the difference between deep sharing and superficial sharing
- What deep visibility actually looks like
- How to tell the difference between exposure and intimacy
- The questions you need to ask yourself so you can talk about the stuff that matters...to you
- What kinds of stories can you share to create deeper connections
Things We Discussed
- Myers-Briggs INFP
- Kimra Luna
- Leonie Dawson
- Denise Duffield-Thomas
- Fabeku Fatunmise
- Brené Brown
- Joseph Campbell, The Hero with A Thousand Faces
How to Subscribe
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